On September 1994, in collaboration with ProSys international, USA, we conducted a pilot survey to evaluate
the Egyptian market acceptance for the new product of “Stamped concrete”. Within few months a sizable
acceptance to the new product was evident. Based on the outcomes and documented feasibility we established a
production facility in 6th of October industrial area in Cairo, Egypt. The demand of this product and similar ones
like colored concrete flooring had been widely growing since then.
Recently, we have re-located our production facility and the head office as well in Abu Rawash industrial area
and added a wider range of flooring systems under the name of WeCan.
To be one of the market leaders in the middle-east and to innovate and develop new flooring systems that makes us customers’ first choice.
Is to meet all customers’ expectations with high standards and to introduce innovative flooring systems.
Effectiveness and efficiency.
Collaboration and Teamwork.
Environmental consciousness.
Committed to social responsibilities.
Accept diversity an promote equality.